All these postcards have a common design for the back.
Who is Lei Feng 雷锋 ?
Lei Feng (雷锋) was born to a family of poor peasants in Wangcheng district, Hunan Province, on 18 December 1940. After the Japanese killed his father, his mother committed suicide as a result of the harassment she received at the hands of the son of her landlord. The Party saved the orphan Lei Feng, fed him and brought him up. He joined the People's Liberation Army, became a squad leader and a member of the Party. Diligent study of the works of Chairman Mao taught him how to live a life of extreme frugality, to eschew selfishness and to devote himself body and soul to the revolution and to the people. His greatest desire in life was to be nothing more than "a revolutionary screw that never rusts".
As the "little screw" he wanted to be, Lei Feng performed many good deeds: he sent his meagre savings to the parents of a fellow soldier who had been hit by a flood; he served tea and food to officers and recruits; he washed his buddies' feet after a long march, and darned their socks; he went all-out to show his devotion to the revolutionary cause. In short, we are led to believe he lived the life of saintly Boy Scout. He did not commit great deeds by which he was remembered, but taught the people how to be happy with what they had, to obey the Party and to let the Central Committee, or better still, Mao himself, do their thinking for them. Lei was killed in an accident on 15 August 1962.
Although Lei could be termed a nobody, he left behind a diary which became an object of national study after 5 March 1963, when Chairman Mao Zedong called on the nation to learn from the 24-year-old martyr by penning the inscription Xiang Lei Feng tongzhi xuexi (Learn from Comrade Lei Feng). His diary was reprinted for study, photographs of Lei in action all of a sudden turned up, movies were made about his life, stills from these movies were turned into comic strips; posters bearing his image were produced in staggering quantities. It has always been something of a miracle that such an unprepossessing person could have made such an impact, and could have left so many pictures and written materials, even before he died. Recent (2006) scholarship proves that already in September 1960, Lei had been designated as an "Economizing Model Soldier", after which an emulation campaign in the Army was started. For this purpose, most of the materials that later were used in the nation-wide campaign had been prepared.
After the Tiananmen Incident of 1989, propaganda posters featuring Lei Feng were re-introduced by the leadership in an attempt to once again educate the people in the image desired by the Party. Obedience and other qualities were stressed that no longer corresponded with the harsh reality of (at that time) mass unemployment, cut-throat competition, and increasing inequality; indeed, in a society in the throes of realizing "socialism with Chinese characteristics", where assertiveness is increasingly valued, the people could gain very little by following such examples of self-effacing self-sacrifice.
In fact, many Chinese have long considered Lei Feng as a joke. But his icon is still hung in nearly every school and he remains the country's greatest soldier-saint. People of all ages will offhandedly - and often in a somewhat embarrassed manner - admit to having internalized some behavioral aspect of the message presented by him. The propaganda authorities have tried to revive the cult with a "blockbuster" film, The Day I Left Lei Feng [Likai Lei Fengde rizi], which every member of the Communist Party's Youth League had to see.
The year 2003 marked the 40th anniversary of the start of the 'Learn from Lei Feng'-campaign. In the run-up to 5 March, the Chinese media devoted considerable attention to the question whether the 'Lei Feng'-spirit was still relevant in this day and age. By and large, they concluded that Lei's attitude of self-sacrifice could be used to promote doing volunteer work.
No comments:
Post a Comment