Vespa is an
Italian brand of scooter manufactured by Piaggio. The name means “wasp” in
Italian.
The Vespa has evolved from a single model motor scooter
manufactured in 1946 by Piaggio & Co. S.p.A. of Pontedera, Italy—to a full
line of scooters and one of seven companies today owned by Piaggio.
From their inception, Vespa scooters have been known for
their painted, pressed steel unibody which combines a complete cowling for the
engine (enclosing the engine mechanism and concealing dirt or grease), a flat
floorboard (providing foot protection), and a prominent front fairing
(providing wind protection) into a structural unit.
This postcard is a reproduction of a vintage
advertisement of the Vespa scooter.
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